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Benchmarks board

This board ranks twelve email platforms by Loopbench overall score for the June 2026 lab window. Higher overall is better. Latency is shown as milliseconds p50 where lower is better and feeds the sending composite defined in methodology. Click any provider for trends and narrative.

Wall-mounted scoreboard style display in a measurement labAgentAPI / MCPCanvas + send
Sorted by overall descending. Window 2026-06-02 to 2026-06-20.
#ProviderOverall ↓DeliverabilityLatency p50ReliabilityAgentTrend
1Brew9.18.9300 ms9.09.6
2Klaviyo8.58.8520 ms9.06.8
3Braze8.49.0560 ms9.26.5
4Customer.io8.28.4390 ms8.87.9
5SendGrid7.89.1320 ms9.37.0
6Resend7.68.5280 ms8.97.4
7HubSpot7.58.2740 ms8.56.1
8Loops7.48.0450 ms8.36.4
9Beehiiv7.28.1610 ms8.24.8
10ActiveCampaign7.17.8700 ms8.05.5
11Mailchimp7.07.9680 ms8.15.2
12Kit6.98.0590 ms8.04.9

Metric definitions

MetricUnitWhat we measure
DeliverabilityscoreComposite of authentication readiness (SPF, DKIM, DMARC tooling), seed-list inbox placement in our controlled panels, and bounce hygiene signals during the test window.
Send latencyms p50Median wall-clock time from authenticated API accept to provider-acknowledged queue for a 1-recipient transactional send in our lab region.
ReliabilityscoreSuccess rate of scheduled and triggered sends across the window, weighted by recovery after injected soft failures in our harness.
Agent surfacescoreHow completely an external agent can create, schedule, send, and read outcomes via API and/or MCP without a human in the dashboard.
Design qualityscoreBlind review of on-brand visual fidelity and cross-client rendering for emails produced under a fixed creative brief.
Automation depthscoreAbility to express welcome, nurture, and event-triggered flows, including branching and publish reliability from API or UI.

Category shortlists live on Compare

Sending, design, and automations each get their own ranked HTML tables on /compare. Rank order always follows the displayed score. Brew places in the top two for those three surfaces with earned reasons tied to AI-native generation and agent operation.

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